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Crazyplay Services – How we can help!

We know that when you’re developing a spectacular new soft play attraction there are plenty of different things to consider. Planning which specific indoor adventure play equipment you need and exactly what you’d like to do with the area can take a great deal of discussion, research and organisation.

At Crazyplay, we’ve been planning and delivering soft play and adventure play areas for many years, and can help you every step of the way with areas including:

  • Designing & building layouts
  • Branding and theming 
  • Financial planning
  • Cashflow projections
  • Promotional materials
  • Market research
  • Asset finance

Whatever your requirements, we’ll work with you to ensure that your dream becomes a successful reality.


Building_Layouts1.jpgBuilding Layouts

Whether you have a large hangar, sizable warehouse or just a small room for your soft play, our expert team will measure and plan your new attraction down to the very last millimetre; ensuring that everything fits just right and perfectly utilises the available space for maximum fun and income!

Brand Development

If your business could do with a bit of a boost, and you’re looking for the ‘next step’ to take, we can utilise our great experience in developing brands to help you find opportunities to entice new customers. From creating new characters for your play area to entirely rebranding, we can improve the awareness of your venue.


With versatile, vibrant printing, we can give your adventure play area the exact colour and specific themes that you’re looking for – allowing you to perfectly position your play area to entice your target market. The only limit is your creativity! With individual colours and strong theming, you can create a great attraction that will excite and attract a whole new range of customers.

Financial_Planning1.jpgFinancial Planning

We don’t pretend that installing exclusive, unique play equipment is a small investment. Once we have designed your unique play equipment we can calculate capacity levels and then create a financial model using Sage accountancy forecasting software that’s recognised by accountants and banks. We will supply you with a 3 year forecast showing Profit & Loss, Cashflow and Balance Sheets  – allowing you to judge your business plan and see if your investment is a wise one or not. Our team of cash flow specialists will guide you through the incurred installation costs, and accurately forecast the anticipated profit margins you can expect.

Promotional Materials

We know that once you’ve invested in creating and installing your attraction, you need to keep new customers coming back again and again! We’ll help you to produce eye-catching promotional materials that seamlessly match your ethos.

Market Research

Crazyplay can advise and assist customers with market research & location assessment.

We will help you to:

  • Look at how many competitors are in your area and read customer comments on popular review websites as these will help you to understand your competitor’s strengths and weaknesses that you may need to work on.
  • Check with the local planning and development office to see if there may be any new developments that may improve your footfall.
  • Assess any local transport networks which will affect your footfall
  • Observe local housing environment and the concentration of housing nearest to your new business catchment area
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